Meet The Team
Emma Beaumont Managing Director, Global Strategy & Analytics
Barbara Hodge Editor
Phone: +1 904 824 3631
Rochelle Hood Global Head of Customer Analytics and Research
Rochelle Hood serves as Global Head of Customer Analytics and Research for SSON where she is responsible for enhancing member value and experiences.
Rochelle has managed operations and led projects in multiple disciplines including shared services, call center operations and information services. She is a certified Project Management Professional (PMP) attaining her credentials from the Project Management Institute and is a Lean Six Sigma Green Belt. Rochelle holds a BSc in Accounting and a Masters in Business Administration. Rochelle’s professional experience includes project management, process excellence and service delivery roles at IBM, QVC and companies in the defense contracting industry.
Phone: +1 321 574 8823
Sally Fletcher Global Head of Content and Events
Sally’s role has two facets; first and foremost she is responsible for overseeing the programme, content, speakers and project management for SSON’s two largest annual summits, Shared Services & Outsourcing Week North America and Shared Services & Outsourcing Week Europe. She works with global shared services leaders to uncover hot topics, key challenges and future direction for the SSO market and feeds all of that into SSON’s cutting edge summits.
Secondly, Sally consults with SSON’s regional teams in Asia, Germany, the U.K. and the U.S. to ensure that SSON’s conference content is of the highest possible standard worldwide and that SSON’s teams continue to strive for excellence. She also provides invaluable global insight to SSON Analytics, SSON’s data analytics centre based in Singapore.
Before taking on her current role, Sally spent four years in Singapore as Production Director for the Singapore office of IQPC. She was responsible for managing a team of event producers who produced and managed a range of business conferences including SSON’s Asia series, encompassing events in China, India, the Philippines, Malaysia and the flagship Shared Services & Outsourcing Week Asia in Singapore.
Phone: +49 302 091 3406
Sian Jenkins Global Head of Marketing
Sian Jenkins is responsible for aligning marketing and brand strategy across all of SSON’s channels, including 40+ global events; ssonetwork.com, (SSON’s editorial, content and membership portal); Shared Intelligence, (SSON's practitioner-only online forum); and SSON Analytics (SSON’s data analytics and research centre). With over 120,000 members accessing multiple online channels and products across 7 different regions in multiple languages, ensuring clear communication of what is available, how, where and to whom is Sian’s every day challenge!
Serkan Ibrahim Head of Digital Sales
Serkan is the Head of Digital Sales for the Shared Services and Outsourcing Network, under his guidance SSON’s global community has grown from 60,000 to 120,000 senior executives. Serkan is passionate about aligning content with strategic go-to-market planning, as well as helping to make complicated value propositions easy to understand for SSON’s audience of decision makers.
Serkan has supported many organisations with their digital marketing strategies since 2014, generating over 12,000 MQLs and he looks forward to adding to that number.
Phone: +44 207 368 9513
Tobi Brennan Digital Marketing Manager
Phone: +44 (0)20 7368 9553
Syazana Lim Research Analyst
Syazana Lim is a Research Analyst at SSON Analytics where she is responsible for developing data tools and creating visual interactive reports showcasing the latest insights of the SS&O landscape across different regions.
Syazana manages the Top 20 Most Admired SSOs & Metric Benchmarker – a data tool that allows SSCs to compare their metrics across attrition, P2P, R2R and O2C against the top 20 SSOs.
Prior to joining SSON Analytics, Syazana was an analyst at Deutsche Bank’s market advocacy team - assessing and communicating the implications of the financial industry’s regulatory and market changes.
Phone: +65 6722 9372
Aishwarya Tandon Research Analyst
Aishwarya Tandon is a Research Analyst at SSON Analytics where she is responsible for developing data tools and creating visual interactive reports showcasing the SSO landscape across different regions.
She manages the City Cube – a data tool that compares locations across multiple key variables – and the Intelligent Automation Universe, which showcases customer adoption and software vendors in the space of RPA, Cognitive and Artificial Intelligence.
Phone: +65 6722 9362