SSON Podcast with the Producer of Rainman, Batman and Easy Rider

seth adler headshot
Posted: 10/12/2017

Peter Guber joins us and shares his experience being a film producer with the credits of Rainman, Batman, Five Easy Pieces, Easy Rider & Midnight Express among many others...as well as a professional sports team owner of the Golden State Warriors and Los Angeles Dodgers, among others.

He notes the difference of a passenger customer vs. a participant customer. For a passenger customer you have knowledge of the rules and context. For a participant customer the content is different because that customer makes a difference in the outcome.

Peter notes that no matter what your function in an organization, you’re building a relationship with the the customer, not a transaction. As far as serendipity, any company that was there on the Wednesday that Peter interviewed could have had him and it just so happened to be Columbia Pictures

seth adler headshot
Posted: 10/12/2017