"Social" is taking over – so what?



We are all about social at the moment. The SMAC [social media, analytics, and cloud] acronym is all over the web and is being fueled by the more innovative of the providers.At SSON, we're determined to ride the crest of this wave.I recently came across a great report on how social technologies are driving business success. It’s the result of a collaboration between Google and Millward Brown, and reflects the opinions of 2,700 executives across France, Germany, Italy, the Netherlands, Spain, Swed...
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