D6 2011 Dieter Berz - Cognizant

Posted: 04/17/2012

As shared services expand in the German market, expect a shift in expectations from B2B (business to business) towards including more of the components traditionally found in the B2C (business to consumer) market, warns Dieter Berz. It’s what he explains as the "Sunday evening" experience versus the "Monday morning" experience. The differentiator lies in combining business processes with the underlying technological capability. Clients are increasingly expecting innovative, app-like tools, which allow them to try and buy.?

To continue viewing this content please fill out the form below and become an SSON member.
Or if you're already a SSON member, sign in below to download.

By entering in your information and submitting the form, you give the sponsor permission to contact you regarding their product and you agree to our User Agreement, Privacy Policy, and Cookie Policy.

D6 Visionaries – Germany

Join for Free


Golden Tulip Berlin - Hotel Hamburg, Berlin, Germany
January 21 - 23, 2018
Hyatt Regency Orlando, Orlando, FL, United States
January 21 - 25, 2018
The Westin New York Grand Central Hotel, New York, NY, United States
January 28 - 29, 2018