marketing
Turning Digital Leads Into Meetings & Customers
August 29 by SSON EditorIn this short session, SSON Digital shares best practices on how to use your data to create loyal customers and memorable interactions. Turn delegate lists and digital leads into customers, meetings,...
Do You Want to Be an Employer of Choice?
May 18 by Aniisu K. VergheseIn today's highly competitive business landscape, branding has become a crucial factor for success. It not only helps organizations stand out from the competition but also drives customer loyalty and...
SSON's 2022 Digital Media Kit
February 10 by Shared Services & Outsourcing NetworkAdvertising with SSON will showcase your organisation to over 180,000 members of the online community.
Accelerating Growth: Adopt, Integrate & Scale
April 30 by Tom ZbarenWhat an amazing time for entrepreneurs, startups and small to medium sized businesses. Digital marketing and social media are true game changers because they enable anyone to find their audience and...
India’s Future: Juniper’s Finance Director Sees Technology and GBS as Key
July 24 by Susheel TanwarHow to manage increased asset turnover, while keeping costs competitive? Susheel Tanwar, SSC Finance Director and Director of Global Business Services for Juniper India, spoke with SSON’s ed...
Shared Service brands can help "users" tap into greater value
August 01 by John K GraceShared Service brands often miss the opportunity to build greater value with internal clients by failing to communicate the breadth and depth of what they provide. If done correctly, this can be...
How can branding differentiate Services Delivery – and encourage business and profits?
June 28 by John K GraceA Look at how BPO providers are leveraging their brands for better effect The outsourcing industry has become highly competitive, with new entrants constantly emerging. It has also become highly c...
Shared Services Should Grab Revenue Streams Like Marketing
February 22 by SSONShared Services should grab revenue streams like marketing As we’re nearing ‘mission accomplished’ in transactional cost management via shared services, the goalposts are moving....
What can Procurement Learn from Marketing?
November 14 by The Shared Services & Outsourcing Network EditorProcurement Transformation: What can You Learn from Marketing? Mikael Bechsgaard is the head of procurement for fast-growing biotech company Novozymes and brings a somewhat unusual background to t...
Marketing and Selling Shared Services
January 10 by Robert SimonThis article focuses on the shared services' organizational structure and activities to market, sell and promote their services to the business units. Generally, companies that mandate the use of shar...