Finance leaders need a value lens that travels across investment cases, capital allocation, and performance reviews, without collapsing into “earnings at all costs.” In this practical, closed-door session, Ben Walters shares a CFO-ready framework that broadens value beyond profit and cost to include capital efficiency, resilience, and growth contribution. You’ll see how CPInsight can outperform familiar metrics (earnings, ROIC, EVA, cash conversion) as a decision and storytelling tool, then apply it to a live initiative to test alignment with long-term value creation.

Session Outline:

• Defining value creation beyond profit and cost: capital efficiency, resilience, and growth contribution

• Introducing CPInsight, a practical measure that outperforms Earnings, ROIC, EVA, and cash conversion

• Applying CPInsight across investment decisions, capital allocation, and performance reviews

• Aligning boards, investors, and business partners around a shared value framework

• Translating metrics into compelling narratives that resonate with both financial and non-financial stakeholders

• Interactive exercise: mapping a current initiative against the framework to test alignment with long-term value creation