Pablo Pérez-Duarte

In this 30-minute session, we’ll break down the essentials of effective change management and explore the leadership behaviors that truly influence whether multinational teams move from resistance to adoption. Participants will learn the fundamentals of the ADKAR methodology and gain a clear understanding of the change curve, along with the real-world dynamics leaders face when guiding people through disruption. Through a practical, engaging discussion, we’ll highlight the most common obstacles leaders encounter during transformation, how to address them, and why change management remains one of the most underestimated responsibilities at the senior level. Attendees will walk away with actionable insights on building a change-ready culture, strengthening communication across teams, and adopting a leadership mindset that drives lasting, measurable, and sustainable transformation across the organization.