Reimagining Cash Flow Excellence: The Rise of AI and Automation in Order-to-Cash

In 2025, there is an incredible amount of opportunity inherent within the order-to-cash process. Cutting-edge tools such as Agentic and Generative AI, strategies for advanced customer segmentation and hyperautomation, can all be combined to broker new levels of efficiency and value. However, there is a wide chasm between opportunity and reality that must be bridged before the O2C process can reach its full potential.  This means solidifying the fundamentals of a successful O2C process and ensuring you are tracking the metrics that matter most. In this virtual webinar series, we’ll discuss how to revolutionize your O2C process in the Age of AI to achieve superior customer experience, better cash-flow and reduce risk.

We’ll be focusing on:

    • Introducing Generative & Agentic AI into the O2C Process
    • Applying Customer Segmentation to Reduce Risk, Increase Cash-Flow & Improve CX
    • Building Flexibility and Resilience into Your Order-to-Cash Process
    • Metrics that Matter: Exploring Metrics that Drive Great Customer Experience
    • Hyperautomation Across the O2C Cycle

Register Now

We Make Digital Events Productive and Easy

There is a common misconception that online conferences are often days long undertakings where you’re strapped to your desk with unengaging PowerPoint slides, however SSON’s Digital Summits all operate under the following four pillars to make the most out of your time:

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Streamlined Sessions and Bite-Sized Info: Only 4, 30-minute sessions per day so you can fit them around your schedule

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On-Demand & Flexible Learning: All sessions are recorded so you can watch wherever and whenever suits you

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Front-of-Mind Topics: We zoom in on the most-talked about topics within shared services today and add practical examples of how GBS’ are applying solutions

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Educational and Career Developing: CPE points are available on all of our online events to help you maximize your working day and prioritize your own career progression

SECURE YOUR PLACE

19th-20th August 2025

Tuesday 19th

9:00 am - 9:30 am

Introducing Generative & Agentic AI into the O2C Process

9:45 am - 10:30 am

Panel Discussion: Back to Basics: Determining the Fundamentals of a Great O2C Process

10:45 am - 11:15 am

Applying Customer Segmentation to Reduce Risk, Increase Cash-Flow & Improve CX

11:30 am - 12:15 pm

Roundtable: Metrics that Matter: Exploring Metrics that Drive Great Customer Experience (& Cash)

Wednesday 20th

9:00 am - 9:30 am

Powering Order-to-Cash: The Role of the Organizational Ecosystem in Driving Effectiveness

9:45 am - 10:30 am

Panel Discussion: Exploring New Opportunities for Customer Centricity in O2C

10:45 am - 11:15 am

Hyperautomation Across the O2C Cycle

VIEW AGENDA

Lorena Espinosa

Lorena Espinosa

O2C Value Creation Consultant

Mars

Richard Varga

Richard Varga

Global Leader, OTC Transformation & Value Creation

Mars

Jennifer Burton

Jennifer Burton

Senior Director Operations - Order To Cash

Coca-Cola Bottlers

Saurabh Arora

Saurabh Arora

Global Head of O2C, Senior Director

A.P. Moller – Maersk

Veena Gundavelli

Veena Gundavelli

Founder & CEO

Emagia

Nicole M. Sherwood

Nicole M. Sherwood

Senior Finance Director

ABS

Priyanka Grover

Priyanka Grover

Director – Commercialization and GTM Strategy

FIS Global

Manish Sampat

Manish Sampat

Worldwide Sales Leader

IBM Watson

Linda Hui

Linda Hui

Director - Operating System Business Partner

Smith & Nephew

Matt Gunnell

Matt Gunnell

Director of Product

BlackLine

View All Speakers

Maximize Your O2C Strategy In-Person at SSOW 

This year, O2C leaders take the spotlight with sessions on intelligent collections, AI billing, and integrated operations. Hear from top voices like Kirti Talwar, Global Vice President O2C, (Johnson Controls), Eric Joyner, Director, GPO, O2C, (Catalent), and Erika Beltran, Vice President Americas & Europe Control Shared Service Center, (PepsiCo) on using tools like HighRadius and process mining to cut DSO and boost agility. Whether you're modernizing collections or optimizing receivables, you’ll leave with actionable strategies to elevate O2C’s impact in a digital-first shared services world. 

View Event Guide

How do I join the online conference?

Register above using the form and your login will be emailed to you a week before the event. Your session access links and final agenda will be emailed to you one week prior to the conference.

How much does it cost to attend?

The Future of Order-to-Cash Digital Summit is complimentary to attend.

Where is it located?

This is an online conference, which means that it can be accessed anywhere in the world through a desktop, laptop, mobile device or tablet.  Audio and presentation viewing is accessed through an internet connection.

Can I access the slides post-event?

All presentations will be available after the conference via the on-demand recording link.   When presenters have also approved for their slides to be available for download they will be made available in the Resource List folder inside the session and also in the digital gift bag post-event.

In Partnership With:

Shared Services

QUESTIONS?
Contact us: 1-800-882-8684
Email: enquiry@iqpc.com

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