SSON sits down with Alexander Weigl, Director of Marketing Transformationat Hewlett-Packard, to ask why "nearshore" plays such a prominent role in global service delivery
SSON: Why would a European operation opt for a nearshore centre in their SSO model?
AW: Nearshore operations offer an excellent mix of competitive operational cost, cultural proximity and language capabilities required for the EU market.
SSON: What’s the value proposition of nearshore compared to onshore or of...
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