Laura Campbell

Director ScottMadden

Pre-Conference Workshops, Tuesday, September 17, 2024

9:00 AM WORKSHOP A: Shared Services 101: Leading Your Organization Through the Shared Services Journey and Avoiding Pitfalls

For a successful shared services operation in higher education, key factors include a clear strategy, strategic placement of activities, a detailed business case, phased implementation, and robust change management. This workshop will cover essential elements for success, maximizing value in uncertain economic times, and avoiding common implementation pitfalls. Topics covered include: 

  1. Strategic drivers to secure budget/funding from leadership. 
  2. Critical activities for effective design, implementation, and stabilization. 
  3. Ensuring business partners have the necessary skills and competencies. 
  4. Next-generation design concepts, key technologies, and intelligent automation. 
  5. Identifying and mitigating common design and implementation pitfalls. 
  6. Practical change management techniques and fostering a collaborative culture. 


Main Conference Day Two, Thursday, September 19, 2024

11:40 AM User-Centric Design: Keeping Your Customer Front-of-Mind Throughout Technology Changes

Navigate the evolving landscape of technology changes with a steadfast commitment to user-centric design. In this insightful session, we explore strategies for prioritizing the customer experience amidst technological advancements. Learn how to align technology initiatives with user needs, preferences, and behaviors to drive satisfaction and loyalty. Discover practical methods for conducting user research, prototyping, and iterative testing to ensure continuous improvement. From agile development to empathetic design thinking, uncover the key principles and practices for keeping your customer front-of-mind throughout the technology lifecycle. Join us to empower your organization with a customer-centric approach that fosters innovation and drives success.  

Check out the incredible speaker line-up to see who will be joining Laura.

Download The Latest Agenda