What election predictions can teach you about "big data"

If you have been following the US election, you've probably come across the predictive phenomenon of Nate Silver whose analytics model forecasted Obama's win. You can read all about it in this Business Insider's article –but here are 3 lessons to apply to Shared Services and Outsourcing. Lesson #1 - Prejudice doesn't trump prediction While data is generally available, the inherent prejudice that you can't use math to predict human behavior can create a barrier. But remember: insig... To continue reading this story Click Here