NOT JUST A CONFERENCE. A COMMUNITY.

18 - 21 May 2026 | Estoril Congress Center, Estoril, Portugal

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Interactive Report | The European GBS Evolution: A Data-Driven Assessment of Value, Services, Capability & Experience for 2026

The 2026 European Visual Analytics Workbook, produced by SSON Research & Analytics, explores the key forces reshaping the European service delivery landscape, including:

Value – the shift towards outcome-based value creation
Services – the expansion and modernisation of service lines
Capability – the uplift of strategic, transformation and delivery capabilities
Experience – the growing role of experience in defining performance and success

Packed with data-led insights and visual analysis, this report provides a clear foundation for understanding where European GBS and Shared Services are heading next. Download the full report to benchmark your organisation and understand how your peers are evolving their operating models.

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