The Start-Up Zone


Disruption is accelerating. Businesses are looking for ideas to accelerate the benefits from Business Services. Fortunately, start-ups are continuing to furiously innovate and are looking for clients. SSON is in a unique position to get the best of the best startups, hundreds of blue chip clients and the best thinking on transformation all together.

What Is The Start-up Zone?

The Start-up Zone is a dedicated networking, exhibition space and content program at European hared Services & Outsourcing Week specifically designed for early and growth-stage Business Services Start-ups to showcase emerging tech, solutions and thought leadership. At the Start-up Zone we connect digital disruptors with enterprise shared services and global business services leaders, technology providers, consultants, investors, incubators, and many others, to collaborate on what will drive business transformation in the 4IR..

Why Sponsor?

The Start-up Zone at European SSOW will feature new companies offering niche service where artificial intelligence, user experience, and agility are critical differentiators. These start-ups bring immeasurable value to attendees looking for innovative solutions to drive improved customer service and experience, and that are keen to gain an 'early adopter' edge over their competition.

As a Start-up Zone partner you'll have the opportunity to showcase your product to more than 500 enterprise leaders, participate in thought leadership and join exclusive networking opportunities. Our Start-Up Zone Advisory Board will share their expertise to help craft your perfect message and set you up for a successful onsite experience.

A snapshot of startup solution categories include: Robotics, AI, Intelligent Automation, machine learning, intelligent optical character recognition (IOCR), chatbots, document management, data analytics, workforce management, loan processing, blockchain, data management, employee engagement and performance, operational excellence, T&E, natural-language generation (NLG), talent identification, workforce management, the future of work, and many others.


Why Attend As An Enterprise Shared Services Leader?

In addition to a special networking and exhibition in the main hall where you will have a chance to demo the most innovative technologies to drive your business forward, we're dedicating exclusive program content to help you most effectively with start-ups.

Why SSON Is So Excited For The Launch Of The Startup Zone

Because it matters so much to you and the survival of your SSO. Every company is undergoing a digital transformation and must be aware of the latest thinking, emerging technology and innovative vendors that can help run SSOs better, faster, cheaper, and smarter. Similarly, for business services start-ups, they must be equipped with the knowledge and tools to effectively work with enterprises. While the opportunities are endless, the struggle is real. We're here to help. For the past 20+ years, SSOW has supported the interests of shared services leaders and supporting partners globally, helping the community scale their centers, create value and drive business transformation. We are thrilled to leverage our community and build this space for innovation to happen.