Johnnie Moore

Johnnie R. Moore Jr. is the founder and CEO of The JR Moore Group, Inc., a boutique consultancy that helps freight forwarders, 3PLs, and 4PLs answer the three questions that define operational strategy: where should work live, who should do it, and how should it be organized. This discipline, which Johnnie calls Bestshoring, reframes the traditional offshoring conversation from cost arbitrage to strategic design. His Six Dimensions of Bestshoring Readiness framework provides logistics leaders with a diagnostic lens for evaluating whether their shared services, captive operations, and BPO relationships are fit for purpose. Johnnie brings 35 years of global logistics and shared services transformation experience. During 28 years at DHL, including 13 years as Head of Global Service Center Business Partner Management for the Americas, he scaled operations from 4 employees to more than 1,300 professionals across four countries. His transformation methodologies recently earned DHL's CEO Award, validating the lasting impact of his approach to building operational infrastructure that enables logistics companies to scale. His philosophy is direct: "We don't move freight. We build the operational backbone that lets you scale without sacrificing quality, consistency, or control.