NOT JUST A CONFERENCE. A COMMUNITY.
10 - 13 May 2027 | Estoril Congress Center, Estoril, Portugal
Put your brand at the centre of Europe's shared services and GBS community
SSOW Europe brings together senior shared services, GBS, finance, HR, process and transformation leaders to benchmark, connect and shape what comes next for enterprise services.
Thought leadership, networking and visibility, tailored to your objectives. From the Big Ideas Stage and workshops to focused peer discussions, networking, exhibition and branding, SSOW Europe is built to connect partners with senior leaders shaping the future of GBS.
25+
Countries Represented
“The industry-leading event for practitioners, leaders and visionaries.”
“The organisation was flawless, and the agenda was packed with insightful sessions led by industry experts. I particularly appreciated the opportunities for networking, which allowed me to connect with like-minded professionals and share best practices.”
What your buyers are trying to solve
The priorities shaping conversations across SSOW Europe
Proving GBS value beyond cost
Leaders are under pressure to connect process excellence, insight, innovation and service delivery to measurable enterprise outcomes.
Moving from AI ambition to scaled outcomes
Buyers are exploring how to embed AI and automation into operating models with the governance, data and workforce readiness needed to deliver real value.
Making global process ownership work
GPOs need stronger mandates, stakeholder alignment and end-to-end measures that connect process performance to customer and business outcomes.
Modernising service delivery and experience
GBS teams are refining scope, service management and user journeys to create simpler, more connected experiences for employees and business stakeholders.
Making transformation stick
From ERP programmes to operating model redesign, leaders need practical ways to align stakeholders, accelerate adoption and sustain change across complex organisations.
Building the capabilities GBS needs next
Leadership, digital fluency, change capability and new workforce models are becoming critical as the role of GBS continues to evolve.
Who is in the Room
Senior decision-makers across GBS, shared services and enterprise transformation
Bill Jolly
SVP, Global Business Services
Bayer Global
Lene Hylling Axelson
SVP Global Solutions
Novo Nordisk
Sandy Khanna
Vice President, MGS Finance, Mars Global Services
Mars
Leading brands across the SSOW community
Put your brand at the heart of the action
The exhibition floor is where conversations turn into commercial opportunities. SSOW Europe brings solution providers together with senior GBS and shared services leaders in an environment built for discovery, networking and meaningful face-to-face conversations.
From standout booths and live demonstrations to conversations between sessions, partners are visible at the centre of the SSOW community.
Sponsor against the content buyers care about
Whether your aim is pipeline, account engagement, thought leadership or high-impact brand visibility, SSOW Europe offers routes that align your message with the topics, formats and senior audiences that matter most.
Speak where your message has the strongest fit
- Big Ideas keynote
- Split plenary session
- Themed stage speaking
- Case study alignment
- Panel participation
Build credibility in smaller rooms
- Pre-conference workshop
- Excellence Lab
- Champagne roundtable
- GPO Excellence Lab
- GBS Leaders Club
- Pavilion Stage
Get closer to target accounts
- Welcome reception
- SSON Impact Awards Gala Dinner
- Private networking event
- Hosted lunch or drinks
- Concierge introductions
- Client and prospect passes
Stay visible across the attendee journey
- Premium branding position
- Exhibition space
- Lanyard partner
- Charging station partner
- Barista partner
- Event-wide brand visibility
Platinum
Titanium
Gold
Silver
Pavilion / Bronze
Ready to build the right SSOW Europe package for your brand?
Whether your goal is lead generation, stronger account engagement, thought leadership or high-impact brand visibility, the partnership team can shape a sponsorship package around your objectives, audience priorities and budget.
Simply click the button below and fill in your work email.
In Partnership With:
QUESTIONS?
Address: IQPC Ltd, 129 Wilton Road,
London SW1V 1JZ
Telephone: +44 (0) 113 210 042
Fax: 44 (0) 207 368 9301
Email: enquire@iqpc.co.uk
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