Download the 2026 Sponsorship Guide to discover the opportunities available for you across Asia’s largest Shared Services & GBS event series.

Asia’s #1 Platform for Business Services Leaders:

The SSOW Asia Event Series remains the region’s most influential hub for Shared Services, GBS, GCC and BPO leaders, powered by a community of over 20,000 industry professionals.

Decision-Maker Access: With 86% end-user attendance, sponsors gain direct engagement with senior executives driving transformation across India, Malaysia, the Philippines, and the broader Asia region.

Exclusive Audience Insights: Understand investment priorities, technology roadmaps, and emerging challenges through extensive industry research, including trends in generative AI, talent transformation, process excellence, and digital innovation.

Integrated, Year-Round Marketing Opportunities: Build a multi-touch campaign across multiple events and channels, including wish-list outreach, email marketing, digital promotion, and SSON’s 175,000+ global database to maximise brand exposure and lead generation.

Thought Leadership Positioning: Showcase your expertise through panel sessions, main-stage presentations, boardroom discussions, interactive roundtables, and curated executive engagements, positioning your brand as a strategic partner to the region’s top SSOs and GBS leaders.

Diverse Sponsorship Packages: Choose from a full suite of opportunities - Thought Leadership, Exhibitions, Branding Sponsorships, Awards Sponsorships, Networking Receptions, and more to meet your goals in brand awareness, pipeline generation, and customer engagement

What GCC Leaders Are Planning — And Where Your Solution Fits In

Download the Handbook to Setting Up a Modern Global Capability Centre (GCC)

Understand your buyers. Shape your pitch. Align your solution with their strategy. This exclusive resource from SSON gives solution providers and sponsors unique visibility into what Shared Services and GBS leaders are prioritizing as they set up next-gen GCCs across Asia.

Why This Matters to You:

• Get inside the setup strategy of your future clients—from Citi, Iron Mountain, Holcim, and Philips
• Understand where GCCs are investing in AI, GenAI, automation, analytics, and digital platforms
• Learn the pain points and transformation milestones around location strategy, SLAs, talent, and compliance
• Discover what’s driving the shift from transactional delivery to value creation
• Align your solution to the exact processes and technologies they are mapping today
• This is your go-to guide to sharpen your sales conversations, tailor your campaigns, and meet your prospects where they are in their transformation journey.

DOWNLOAD THE HANDBOOK NOW And see where your solution fits into Asia’s modern GBS landscape.

Download the 2025 Sponsorship Guide to see the available opportunities for you to tap into Asia.

Industry Leadership: SSOW Asia is the premier platform for Shared Services and Outsourcing leaders to network and collaborate.

Target Audience: 86% of the audience are end-users, ensuring direct access to decision-makers.

Exclusive Insights: Gain valuable insights into audience investment priorities and challenges.

Integrated Marketing Opportunities: Optimize marketing efforts through tailored campaigns addressing various business needs.

Thought Leadership: Showcase expertise through panel discussions and presentations, positioning sponsors as industry leaders.

Diverse Sponsorship Packages: Choose from a variety of sponsorship options to meet specific business objectives, including brand awareness and lead generation.