SSOW Europe is the premier meeting ground for GBS, shared services and outsourcing leaders from across the region, bringing together 850+ senior, forward-thinking executives for three days of strategic discussions, showcases, and networking. Connect directly with senior decision-makers with specific challenges and projects, looking to explore innovative technologies, ideas, and platforms to drive transformation and sustainable growth.

Details in the document include:

• Event Overview
• Attendee Breakdown
• 2025 Key Themes
• Engagement Opportunities
• Sponsorship Package Options
• 2025 Partners

Download your copy of the Sponsorship Prospectus now >>

Maximize Your Brand Impact at SSOW Europe with our exclusive Brand Amplification & Sponsorship Upgrades. Elevate your presence, engage decision-makers, and drive meaningful connections with tailored sponsorship opportunities. From high-visibility branding to VIP networking experiences, our upgrades ensure your brand is seen, heard, and remembered. Unlock new levels of exposure - contact us to amplify your impact at SSOW Europe.

Who Attended SSOW Europe 2025? Download the Official Attendee List

Discover which leading organisations and transformation experts gathered in Lisbon for the 2025 edition of Shared Services & Outsourcing Week Europe.

From global enterprises to innovative disruptors, see who joined the conversation on the future of Shared Services, GBS, outsourcing, HR, and finance.

Download now to find out who was onsite in May 2025.

This year, over 850 GBS leaders from 250+ companies across 42 countries came together in Lisbon to mark 25 years of shared services transformation. Whether you joined us onsite or couldn’t make it, our Post-Event Report captures the key moments, insights, and impact of the event.

Inside you’ll find:

✔️ Attendee insights and event stats

✔️ Session highlights and strategic takeaways

✔️ Testimonials from your peers

✔️ SSON Impact Awards 2025 winners

✔️ What’s next for SSOW

Download your copy and see why SSOW Europe continues to be the must-attend event for the GBS community.

Maximize Your Brand Impact at SSOW Europe with our exclusive Brand Amplification & Sponsorship Upgrades. Elevate your presence, engage decision-makers, and drive meaningful connections with tailored sponsorship opportunities. From high-visibility branding to VIP networking experiences, our upgrades ensure your brand is seen, heard, and remembered. Unlock new levels of exposure -- contact us to discuss how we can amplify your impact at SSOW Europe. 

European Shared Services and Global Business Services (GBS) leaders are at the forefront of a dynamic transformation journey, progressing from foundational capabilities to fully integrated mega GBS models. This evolution in Europe goes beyond cost efficiency — it’s about driving strategic value, fostering innovation, and enhancing stakeholder experiences tailored to the unique demands of the region.

In this visual analytics workbook, we focus on five critical themes shaping the future of European GBS:

• Delivering value across maturity stages
• Embracing AI and digital transformation
• Achieving end-to-end process excellence
• Crafting outstanding experiences
• Cultivating resilient talent strategies

Access this interactive report now to find out how GBS in the region are faring.

Cost savings and efficiency were once top priorities for SSCs, but the focus is shifting to the value of high-quality customer experience. Today, it’s not just about getting the job done, it’s about delivering exceptional service that makes an impact on the receiver. It's time to meet the rising bar and this report is your first step.

In this report, we will address:

• Going above and beyond the SLA to achieve an excellent standard of customer service
• Being on the road to achieving omnichannel support for seamless service excellence
• 3 Top customer experience techniques that will push your SSC into the spotlight
• 5 Approaches to implement for effortless customer experience
• Curating a customer experience-focused culture
• Insights from SSON’s Customer Centricity Award Winner
  

The role of Global Process Owners (GPOs) is evolving as finance transformation accelerates. From overcoming organisational silos to driving automation and efficiency, GPOs are at the forefront of shaping future-ready finance operations.

The GPO Industry Insights Content Pack brings together exclusive interviews, industry reports, and expert-led discussions to provide actionable strategies for end-to-end process excellence.

What's Inside?

• Exclusive Interviews with GPO Leaders: Firsthand insights from finance transformation experts at Amway and Smith+Nephew.
• Top Challenges & Solutions for GPOs: A deep dive into the biggest roadblocks and how to overcome them.
• Real-World Case Studies: How global organisations are successfully implementing O2C and R2R process improvements.
• End-to-End Process Transformation Strategies: Best practices for governance, automation, and stakeholder alignment.

Get the insights you need to drive finance transformation. Download the content pack today!

Launching and scaling a Global Business Services (GBS) model is no small feat. ERP implementations, digital transformations, and process standardisation efforts often don’t go as planned, resulting in missed deadlines, budget overruns, and operational chaos.

At SSOW Europe 2025, we're diving deep into the difficulties and challenges of launching and scaling your GBS model. In this exclusive case study featuring Lubnah Alam, Director of Finance Operations at EG Group, she shares candid insights into the leadership, planning, and execution gaps that derail even the most well-funded transformation initiatives.

Download this case study to discover:

• The hidden risks that cause major transformation projects to fail
• Why new systems alone don’t fix broken processes, and what does
• How to align leadership, manage scope, and ensure project success
• Proven strategies for mitigating risks and driving real, long-term change

Whether you’re at the start of your transformation journey or refining a mature GBS operation, these lessons are critical to avoiding costly missteps and accelerating success.

Don’t let history repeat itself, download the full case study now!

This is the report you've been waiting for. It shares regional insights from an extensive global survey conducted by SSON Research & Analytics in Q4 2024 of 350+ shared services and outsourcing executives to highlight key trends, challenges, and opportunities shaping business services today.

What's inside?

• Introduction: Resilience & Innovation
• Shaping the Future of Shared Services in a Complex Landscape: Navigating a Complex Landscape
• Reimagining the Operating Model: Strategies for a Resilient & Agile Future
• Winning the War for Talent: Building a Future-Ready Workforce
• Process Optimisation: Unlocking Efficiency Through Continuous Improvement
• Automation & Digitisation: Powering Transformation Through Intelligent Technology
• The Future of Service Delivery

Whether you are a leader seeking strategies to enhance operational efficiency, expand your talent pool, or leverage emerging technologies like generative AI, this report offers actionable insights to support your success in the year ahead.

Is your organisation ready to streamline operations, boost efficiency and embrace innovation? Our comprehensive handbook for Setting Up a Modern SSC will guide you every step of the way. 

What's Inside:

• Strategic Alignment: Learn how to position your SSC as a key driver of enterprise-wide success.
• Service Excellence: Craft Service Level Agreements that foster transparency, accountability and high performance.
• Process Optimisation: Unlock the power of standardised processes to reduce inefficiencies and enhance consistency.
• Workforce of the Future: Prepare your team for tomorrow's challenges with actionable strategies for upskilling and resilience. 
• Technology-Driven Success: Explore the tools, technologies and automation solutions that will revolutionise your SSC. 

Whether you're starting from scratch or transforming an existing SSC, this guide delivers practical insights, proven strategies, and expert advice to help you build a future-ready operation. Empower your organisation with an SSC designed for success.

"AI will never replace empathy, understanding, and context" -  Matthew Doucette, Director, Technical Recruitment, Deliveroo

HR leaders are leveraging AI to streamline operations, improve efficiency and deliver personalised employee experiences. However, one key question remains: How do you balance technology with the essential human touch?

This exclusive case study with Matthew Doucette, Director, Technical Recruitment, Deliveroo, discusses the evolving role of automation and digital tools in HR – from overcoming integration challenges to ensuring actionable insights that align with organisational goals.

Learn practical strategies, key takeaways and a vision for the future of HR in a digital world.

According to the U.S. Office of Management and Budget, a large company’s CFO typically oversees around 185 hours of work for quarterly reports and 2,300 hours for annual reports. Yet, financial reporting is just the tip of the iceberg.

Our brand-new market report, Beyond Numbers: New CFO Expectations for Shared Services explores how CFOs are stepping beyond traditional duties. Today’s finance leaders are not just number crunchers; they are pivotal in driving growth, optimising resources, and shaping long-term strategies. Finance teams are transforming into key business partners, offering insights on growth opportunities and resource optimisation while maintaining robust controls. Global trends—such as shifts in trade, increased scrutiny on sustainability, and advancements in technology like Gen AI—are revolutionising the finance function. Routine tasks are becoming automated, allowing CFOs to focus on strategic leadership and digital transformation and understanding how these changes are redefining your role as a finance leader is crucial for future success.

Download our latest report to explore how these trends will impact Shared Services & GBS:

• The Increasing Significance of CFOs as Strategic Business Advisors: Explore how finance leaders are leveraging Shared Services and GBS to drive growth and enhance decision-making
• The Evolving Responsibilities in Finance Leadership: Understand how resource management, business planning and operational efficiency are becoming shared priorities across finance functions
• The Revolution of Processes with Digital Transformation: Discover how innovations like Gen AI and automation are reshaping financial operations, allowing GBS and Shared Services teams to focus on higher-value, strategic contributions,
• Global Trends Impacting Shared Services: Learn how shifts in trade dynamics, sustainability priorities and regulatory scrutiny are redefining the role of finance leaders

Stay ahead of the curve. Download our report to understand how these forces are transforming Shared Services and GBS, enabling finance leaders to redefine their impact and lead with confidence in a rapidly changing landscape.

Launch your shared services journey with expert insights!

The journey of maturing your shared services or GBS can be incredibly complex, but do not fear – this is not a journey you need to do alone. This infographic, One Step at a Time: Practical Steps and Real-World Wisdom to Guide Your Maturity Journey from the SSOW Community offers exclusive insights from industry leaders who attended SSOW London 2024 from AstraZeneca, Duracell, DMS-Firmenich, Bayer and many others. They share how to set realistic goals, embrace innovation and why it is so important to connect with a thriving community to propel your shared services journey forward.

Download this infographic to gain:

• Expert advice at your fingertips: Gain insights directly from industry veterans who have successfully launched and scaled their shared services
• Actionable Strategies: Learn practical tips you can implement immediately, regardless of your maturity level
• Join a Thriving Community: Discover the value of networking and learning from one of the most dynamic and supportive professional communities dedicated to shared services and GBS

Take the first step towards success and download this infographic to uncover proven strategies, actionable advice and practical examples from leaders who have been in your shoes.

In today’s fast-paced technological revolution, the pressure to unlock the full potential of Generative AI has never been greater. Leaders in the GBS and shared services sectors find themselves at a critical juncture, tasked with not just keeping pace but driving transformative innovation. How can they rise to the challenge and stay ahead in an era of constant evolution? This compelling case study provides the answers.

Dive into an in-depth exploration of two groundbreaking, AI-powered initiatives that are reshaping the way businesses operate. Featuring exclusive insights from Marc Ferre Hausmann, Managing Director of Global Business Services at Bayer, and Irfan Ali, Director of Digital, Automation & Innovation at Bosch Service Solutions, discover how these visionary leaders have overcome complex challenges, boosted operational efficiency, and redefined business processes whilst keeping people at the centre. 

Download to learn how to:

• Transform Operations and Drive Efficiency: Uncover how AI can revolutionise your business by automating repetitive tasks, optimising workflows, and freeing up valuable resources for high-impact strategic priorities.
• Master AI Implementation: Learn to pinpoint the most promising use cases, empower your teams with essential skills, and seamlessly integrate AI into your existing systems through strategic pilots and iterative improvements.
• Achieve Measurable Results: Explore proven strategies to evaluate the success of AI initiatives—tracking cost savings, enhancing process automation, and elevating user experiences to deliver clear, tangible returns on investment. 

This case study offers actionable insights and real-world success stories, equipping your organisation with the tools to harness AI’s transformative power and stay ahead of the game.