Improving Business Outcomes – Moving from “BPO as cost saver” to “BPO as a transformational platform”

This FREE webinar was recorded on:
Tuesday, October 27, 2009
01:00 PM - 02:00 PM EDT
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We know your challenge: transform and grow the business, and cut costs. Come hear what BB&T have to say in this complimentary webinar about the value of BPO in transforming their businesses. In this interactive discussion with BPO leader Cognizant Technology Solutions, they will share real case studies that highlight:

  • IT and BPO synergies, and how true business transformation is happening when business processes and the systems that support them are being aligned and improved, from both fronts.
  • BPO as a strategic initiative, and how, as CEOs recognize the need to change to compete and integrate on a global level, they are seeing the need for greater synergies between the worlds of the CIO, CFO and CSCO.
  • Justifying the case for BPO – yes, there are huge costs savings, but what else should drive the business case?

Tune is as we deliver real-life information on how strategically-planned and implemented BPO drives dramatic performance and business improvements.


Rohan Ranadive
International Source Manager

Rohan has been with BB&T for ~3 years, primarily responsible for developing and executing BB&T's global sourcing strategy.

Prior to BB&T Rohan has 10 years experience on various roles in IT & Management Consulting.

Rohan received his MBA from Wake Forest University, NC and his Bachelors in Industrial Engineering and Software Engineering from Mumbai India

Phil Fersht
Horses for Sources

As Chief Executive Officer of Horses for Sources, Phil oversees all research, social media and operational areas of Horses, and is heavily involved with advising clients and driving the research agenda.  His specialist coverage areas include finance, HR and supply chain BPO, and he also focuses on industry-specific issues and the convergence of BPO, SaaS and Cloud in a business utility context.

He is an acclaimed industry analyst, practitioner, advisor and strategist across Business Process Outsourcing and IT services worldwide, having worked extensively in Europe, North America and Asia. During this time, he has advised on more than 100 major outsourcing and offshoring engagements and consults regularly with senior operations and IT executives on their global sourcing strategies.

Kaushik Bhaumik
Head of Life Sciences, North America
Cognizant Technology