Navigating the Unstable Terrain of the Global Economy? Explore Proven Strategies for Stabilising your O2C Process


This webinar will take place on:
4 September, 2025
12:00 PM - 01:00 PM EDT


In today’s volatile global economy, finance leaders face growing pressure to do more with less, and faster. The greatest challenge is maintaining control over cash flow and risk when external conditions shift constantly. But in every crisis lies opportunity, and working capital is the lever that is immediate, impactful, and one that you can control.

This session invites senior finance professionals on a strategic journey, from reactive problem-solving to proactive future-proof transformation. Even in mature organizations, traditional O2C processes are being tested by rising credit risk, growing disputes, and inefficient legacy systems. This indicates that O2C functions must adapt to maintain efficiency, transparency, and control. Added to this, SSON Research & Analytics data shows that at the median, finance organizations save $50K–$100K annually from order-to-cash automation projects, a welcome saving in a volatile environment.

In this session, you will learn:

• How to strengthen credit management to assess customer risk with precision, protect revenue, and sharpen cash forecasting

• How to prioritize dispute resolution within collections to reduce DSO and build stronger customer relationships

• How to leverage O2C technology to automate, scale, and increase visibility across the process lifecycle

Through proven, cross-industry insights and real-world case examples, you'll leave equipped with a roadmap to build a resilient O2C process, no matter your current maturity level.


CPE Credits

This webinar is eligible for 1.0 CPE credits in the NASBA field of study, Finance – Technical. 

To earn CPE credits, the learner is expected to:

- Attend a minimum of 50 mins of the webinar

- Participate in at least two polls 

SSON is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.



Speakers

George Penton
Partner
SCOTTMADDEN

George Penton is a partner and the head of the finance and accounting practice at ScottMadden. He brings extensive experience leading large teams on complex transformation projects. He is a specialist in the areas of business process transformation, post-merger integration, change management, technology implementation, and shared services implementation and optimization projects. Additionally, George has significant experience as a practitioner having led large finance and accounting, human resources/payroll shared services, and IT and customer contact center operations teams for several large, global organizations.

Sponsors