SSON connects your brand to 2.2 million senior GBS, finance, and HR leaders — through conferences, online events, demand generation, and data tools built around active purchase cycles.
2.2M
Global database
80+
Fortune 500 companies
675K
Annual site visits
25+
Years in the industry
Why SSON
Built for pipeline, not just impressions.
Every sponsorship tier is designed to move buyers through your funnel — from brand awareness to qualified 1:1 meetings with executives who have active projects and real budgets.
01
In-person conferences
SSON's flagship events bring thousands of senior GBS and shared services leaders together — giving sponsors unmatched face-to-face access, speaking slots, and on-site brand presence at the industry's most anticipated gatherings.
02
100% purchase authority
Our Select division only engages executives with confirmed near-term projects, averaging $12B company revenue — no tire-kickers.
03
Built-in demand generation
Content, webinars, and market reports surface intent signals from prospects actively researching your category — not just building brand.
04
Precision audience targeting
Slice by function, seniority, company size, or region. Speak to your exact ICP rather than the entire database.
Audiences
Six verticals. One community.
Sponsor the vertical that maps to your ICP — or layer multiple for full-funnel coverage across GBS decision-making units.
Shared Services & GBS
Fortune 500 leaders driving global operations strategy, consolidation, and transformation.
AI & Business Transformation
Tech and automation buyers evaluating RPA, process mining, and AI deployment roadmaps.
Finance
Senior finance professionals using digital tools to drive efficiency and new revenue models.
Workforce & Workplace
Real estate and people leaders redesigning space and culture for hybrid organizations.
Customer Experience
Enterprise CX and ops leaders investing in AI-enabled journeys and process optimization.
Human Resources
Senior HR leaders modernising talent, service delivery, and employee experience at scale.
Proof
Results partners actually talk about.
SSON's layered approach — events, content, and data working together — consistently converts awareness into pipeline.
Medius
2× ROI
By layering SSON content as a post-lead nurture tool, Medius turned top-of-funnel awareness into qualified pipeline — doubling the value of their initial investment.
FIS
~2K Engagements
A structured SSON campaign delivered nearly 2,000 engagements throughout the funnel, enabling FIS to qualify, nurture, and accelerate pipeline from a single partnership.
"For us, SSON is the main source of our lead generation. SSON has always worked with us to identify the right audience — so we have meaningful conversations, not just volume."
— Redwood partner
Our Partners
Trusted by industry leaders
Apex Analytix
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ServiceNow
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Deloitte
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Accenture
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IBM
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SAP
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Genpact
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Capgemini
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EY
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KPMG
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Infosys
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Wipro
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Apex Analytix
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ServiceNow
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Deloitte
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Accenture
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IBM
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SAP
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Genpact
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Capgemini
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EY
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KPMG
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Infosys
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Wipro
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