The Secret to a Successful (Finance) Future: Continuous Accounting

Register for this webinar to learn about continuous accounting and its advantages over period-end accounting. Register now

This FREE webinar was recorded on:
11:00 AM - 12:00 PM EST

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Today's pressures are immense with organizations constantly expected to run leaner and be more effective.

This is especially true for Finance and Accounting, where delivering periodic financial data and reports is the norm – but today, organizational leaders demand real-time analysis and valuable intelligence and financial insights, to boot.

In fact, one of the most important drivers of accelerated financial performance is the ability to tap into and analyze real-time, live data – and nowhere is this more important than in reviewing the financial health of the business.

If you have not yet heard of Continuous Accounting, don't miss this opportunity to find out how it can vault your operations up the value curve!

Susan Parcells, ‎Senior Director, Finance Transformation at BlackLine, will introduce Continuous Accounting, outline its benefits and explain how it can help your organization run much more efficiently. 

Jenna Stengert, Senior Analyst, Corporate Accounting of a large capital goods company, will provide case study insight into her organization's Shared Services environment, and discuss her experience in successfully automating key financial processes.

Jenna Stengert Senior Analyst, Corporate Accounting CNH Industrial North America

Jenna Stengert is a Senior Analyst and global BlackLine system administrator for ~700 end users across 4 regions (NAFTA, LATAM, EMEA, APAC) at CNH Industrial North America, one of the world's largest capital goods companies. She works in the Corporate Accounting Department of the Americas Finance Center (AFC), which is a shared service organization that provides accounting control and services to all of fifteen of CNH Industrial's North American legal entities and brands such as Case, New Holland, and Fiat Powertrain.

The AFC (America's Finance Center) is comprised of many different areas of finance including Accounts Payable, Commercial Accounting Control, Corporate Accounting, SAP MMU, and Internal Controls & Processes.

Susan Parcells Sr. Director of Finance Transformation BlackLine

Susan Parcells is the Sr. Director of Finance Transformation for BlackLine. Throughout her career as both an auditor and various management positions within Accounting, Susan recognized that the traditionally manual processes within the financial close were not only inefficient but often times exposed companies to risk. She began to focus on process improvement around the close, helping accounting teams reduce their workload and instead use their analytical skills to focus on other value-added activities, all while enhancing controls around those processes She now spends her time attending conferences, tradeshows and other venues to educate companies on ways in which they can optimize their financial close processes along with having great control around them. Her greatest passion is helping others, which makes this role at BlackLine a perfect fit. 

Rochelle Hood Global Head of Customer Analytics and Research SSON (USA)

Rochelle Hood serves as Global Head of Customer Analytics and Research for SSON where she is responsible for enhancing member value and experiences. 

Rochelle has managed operations and led projects in multiple disciplines including shared services, call center operations and information services. She is a certified Project Management Professional (PMP) attaining her credentials from the Project Management Institute and is a Lean Six Sigma Green Belt. Rochelle holds a BSc in Accounting and a Masters in Business Administration. Rochelle’s professional experience includes project management, process excellence and service delivery roles at IBM, QVC and companies in the defense contracting industry.

Phone: +1 321 574 8823