Meet The Team
Emma Beaumont Managing Director, Global Strategy & Analytics
Emma Beaumont is the leader of SSON globally, responsible for the strategic direction and growth of all SSON customer channels including all SSON events, SSON’s online portal www.ssonetwork.com, the online practitioner platform Shared Intelligence; and SSON’s recently launched research and data analytics centre, SSON Analytics.
Emma began her career with SSON in 2003 in London, where she ran SSON’s global event portfolio from until 2014 when she relocated to Singapore to open SSON’s first global data analytics centre, SSON Analytics. SSON Analytics now provides digestible data-driven insights to the industry and helps SSON members answer questions about the ever-evolving landscape through access to interactive visual analytics reports and data tools.
Emma has spent her career growing and nurturing industry relationships in SSON’s global membership base – listening to them to find out how SSON can better serve its members. Her priority is to ensure SSON delivers upon its global mission statement and commitment to customers through vendor-agnostic best practice content, cutting edge data insights and unparalleled networking and learning opportunities.
Barbara Hodge Global Editor
Phone: +1 904 824 3631
Rochelle Hood Global Head of Customer Analytics and Research
Rochelle Hood serves as Global Head of Customer Analytics and Research for SSON where she is responsible for enhancing member value and experiences.
Rochelle has managed operations and led projects in multiple disciplines including shared services, call center operations and information services. She is a certified Project Management Professional (PMP) attaining her credentials from the Project Management Institute and is a Lean Six Sigma Green Belt. Rochelle holds a BSc in Accounting and a Masters in Business Administration. Rochelle’s professional experience includes project management, process excellence and service delivery roles at IBM, QVC and companies in the defense contracting industry.
Phone: +1 321 574 8823
Sally Fletcher Global Head of Content and Events
Sally’s role has two facets; first and foremost she is responsible for overseeing the programme, content, speakers and project management for SSON’s two largest annual summits, Shared Services & Outsourcing Week North America and Shared Services & Outsourcing Week Europe. She works with global shared services leaders to uncover hot topics, key challenges and future direction for the SSO market and feeds all of that into SSON’s cutting edge summits.
Secondly, Sally consults with SSON’s regional teams in Asia, Germany, the U.K. and the U.S. to ensure that SSON’s conference content is of the highest possible standard worldwide and that SSON’s teams continue to strive for excellence. She also provides invaluable global insight to SSON Analytics, SSON’s data analytics centre based in Singapore.
Before taking on her current role, Sally spent four years in Singapore as Production Director for the Singapore office of IQPC. She was responsible for managing a team of event producers who produced and managed a range of business conferences including SSON’s Asia series, encompassing events in China, India, the Philippines, Malaysia and the flagship Shared Services & Outsourcing Week Asia in Singapore.
Phone: +49 302 091 3406
Sian Jenkins Global Head of Marketing
Sian Jenkins is responsible for aligning marketing and brand strategy across all of SSON’s channels, including 40+ global events; ssonetwork.com, (SSON’s editorial, content and membership portal); Shared Intelligence, (SSON's practitioner-only online forum); and SSON Analytics (SSON’s data analytics and research centre). With over 120,000 members accessing multiple online channels and products across 7 different regions in multiple languages, ensuring clear communication of what is available, how, where and to whom is Sian’s every day challenge!
Lee Coulter Chief Intelligent Automation Officer, SSON
Lee Coulter is SVP at Ascension and CEO of Ascension Service Center, where his teams deliver finance, HR, and supply chain services to the nation¹s third largest health system as part of an organizational transformation.
He also holds the position of Chief Intelligent Automation Officer for SSON and chairs the IEEE Working Group on Standards in Intelligent Process Automation.
Lee is an expert in Shared Services, Information Technology, and Business Process Outsourcing (BPO). He has a unique combination of business leadership, process transformation, and change management skills developed over more than 25 years leading profit centers, operations and holding staff positions in some of the world¹s largest companies such as General Electric, AON, Ascension Health, and Kraft Foods.
Previously, he was Senior Vice President of Global Shared Services at Kraft Foods and a leader of Kraft's corporate wide "Organize for Growth" transformation initiative, implementing shared service globally in nine functions. In this role, he led global IT, HR services, finance services, travel, print and facilities in more than 70 countries and completing major outsourcing transformation "mega-deals" in IT, HR, and facilities management. He created and led both the Shared Services Center of Excellence and the Outsourcing Center of Excellence. While with Kraft, he received Chairman Roger Deromedi¹s CEO Award for his efforts.
Prior to joining Kraft, Lee served as Vice President of Infrastructure Services at AON Corporation. There, implemented ITIL and shared services, reduced costs by more than 35%, and integrated legacy infrastructure from a long acquisition strategy, and finally outsourced IT to CSC.
Lee spent 15 years with GE in a multitude of roles culminating as a VP in GE¹s outsourcing business. He also spearheaded the Company¹s global Y2K initiative and served as a technical and operating executive in its Healthcare Services business, including as an expatriate in China. He received the President¹s Award from GE CEO Jeff Immelt.
Lee holds a BS in Electronics Engineering from DeVry University and has completed all course work for a BS in Electrical Engineering and a Masters Degree in Biomedical Engineering at California State University at Long Beach.
In his capacity as Chief IA Officer, Lee is a co-author on SSON's Global IA Market Report H1 2017.
Serkan Ibrahim Head of Digital Sales
Serkan is the Head of Digital Sales for the Shared Services and Outsourcing Network, under his guidance SSON’s global community has grown from 60,000 to 120,000 senior executives. Serkan is passionate about aligning content with strategic go-to-market planning, as well as helping to make complicated value propositions easy to understand for SSON’s audience of decision makers.
Serkan has supported many organisations with their digital marketing strategies since 2014, generating over 12,000 MQLs and he looks forward to adding to that number.
Phone: +44 207 368 9513
Barry McIntyre Marketing Director – SSON
With over 13 years experience in B2B marketing Barry heads up the European digital marketing team in London. The responsibilities of the team, in conjunction with the wider global team, include North America and EMEA client communications and marketing, the delivery of the successful SSON digital event series and our ever growing social media following across LinkedIn and Twitter. Barry has been part of the wider company (IQPC) since 2013 with roles including both marketing manager and sponsorship sales manager before moving into his current position in London overlooking three divisions’ marketing responsibilities.
Elisa Montes Digital Marketing Manager – SSON
Elisa is responsible for SSON's online presence and for utilising digital marketing channels and tools including social media, SEO and email to grow membership, support sponsored campaigns and engage network members.
Daylin Limonte Marketing Manager – SSON Analytics
Daylin looks after all aspects of the digital and offline marketing for the SSON Analytics brand. From strategy development, website and database management to social media, email campaign, content marketing, SEO, copywriting and video production.
Before joining SSON Analytics, Daylin spent nearly 4 years at Clarion Events Asia where she managed and executed marketing campaigns for regional events across different industries such as Oil & Gas, Nuclear Power, Utilities, Hospital Management and e-Commerce.
Emmeline Tan Marketing Assistant – SSON
Emmeline is responsible for digital marketing activities to support SSON events worldwide. She also assists the SSON marketing team in areas such as member acquisition and sponsorship fulfillment.
Syazana Lim Research Analyst
Syazana Lim is a Research Analyst at SSON Analytics where she is responsible for developing data tools and creating visual interactive reports showcasing the latest insights of the SS&O landscape across different regions.
Syazana manages the Top 20 Most Admired SSOs & Metric Benchmarker – a data tool that allows SSCs to compare their metrics across attrition, P2P, R2R and O2C against the top 20 SSOs.
Prior to joining SSON Analytics, Syazana was an analyst at Deutsche Bank’s market advocacy team - assessing and communicating the implications of the financial industry’s regulatory and market changes.
Phone: +65 6722 9372
Alyssa Tan Research Anaylst
Alyssa is a Research Analyst at SSON Analytics, where she is responsible for evaluating current trends across the SS&O landscape across different regions and creating interactive visual reports to present these insights.
She also plays a role in developing data tools. She manages the City Cube – a data tool that compares 1400+ shared services locations around the world across a variety of metrics, including function and company revenue breakdowns, overhead operation cost, risk rebound index, talent availability, and more.