SSON Editorial

The Lederhosen Unicorn (or, how to engage your audience)

Barbara Hodge
Contributor: Barbara Hodge
Posted: 10/08/2013

We all struggle with "engagement" issues, right? Not the marrying kind – but the reaching out and being noticed kind. I’m challenged by it right now (would you rather be reading something else?), and I’ll wager that you come up against it when promoting a concept or a solution or just a regular communication to your customers.

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Barbara Hodge
Contributor: Barbara Hodge
Posted: 10/08/2013

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