Data Chaos to Data Insights
Moving from data chaos to data insights doesn't have to be difficult. This session provides a recommended approach that will lead to amazing results!
Remember Steve Job's great advice: "Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves."
Although you probably struggle with the chaos created by the sheer amount of your stored data, there is a path you can take to make sense of it all. By starting with your business goals and working back to the gaps in your customers' experiences, you can uncover many opportunities to use data insights to grow sales and improve customer experiences.
Customer demand for a seamless and effortless experience will only continue to grow.
During this webinar, SSON and NICE will review data findings from the recently published report: Data Chaos to Data Insights.
Specifically, we will address:
- How should you organize your data?
- What can your customers tell you?
- What should you know about data management, technology, and insights?
- Considerations to enhance your efforts and provide next best action steps to enable all roles to focus and take action quickly to maintain and exceed customer expectations
Speakers:
Abby Monaco
Senior Product Marketing Manager
NICE
Naomi Secor
Global Managing Director
SSON Research & Analytics
Sponsored By:
