
Ron Kaufman
More content by Ron Kaufman
Building a Reputation on "Service"
March 24 by Ron KaufmanTraditional customer service is not enough anymore; retain talent by redefining "service" as "value"
How to Make "Service" Your Brand Signature
November 11 by Ron KaufmanGlobal Service Guru Ron Kaufman explains why traditional definitions of "customer service" are holding companies back. Organizations with a powerful service reputation and a superior service cu...