Could Facebook change the way we acquire and manage data?

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One of the favourite tasks companies often ask their IT supplier to deal with is Master Data Management, or MDM. This is the practice of trying to ensure that the data within an organization is unique, there is only one version of the truth. A good example would be when you take out a new home loan at the bank, yet the same bank keeps writing and calling to ask if you want to take out a home loan. Not only does it make them look stupid, but it also means that various parts of the bank know onl...

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